AlphaThera is dedicated to safeguarding and preserving your privacy when visiting our site or communicating electronically with us. This Privacy Notice, together with our terms and conditions found on our website, provide an explanation as to what happens to any personal data that you provide to us, or that we collect from you. We do update this Notice from time to time so please do review this Notice regularly.
Information We Collect
The table below sets out the categories of Personal Data that may be processed under this Notice. We collect and process Personal Data about you when you interact with us and our website, and when you purchase goods and services from us.
Personal data is any information that identifies you, or could be used alongside other information to identify you, such as your name, email address or IP address.
| Category of personal information | Details |
|---|---|
| Identity and contact information | First and last name, title, postal address, telephone number and email address. |
| Professional and educational information | Job title, institution or company, LinkedIn profile, research activities, areas of interest, and information on grants or funding awards. |
| Enquiry and correspondence information | Information provided through forms, emails, surveys, questionnaires or website chat, together with customer service records, meeting notes, call logs and feedback. |
| Transaction information | Products or services purchased, order history, invoices, payment status and transaction records. |
| Technical information | IP address, browser type and language, device information, operating system, approximate location, and cookie identifiers or other online identifiers. |
| Website usage information | Pages visited, links and buttons clicked, time spent on pages, referral sources, and other interactions with our website, including information collected through cookies, pixels, web beacons, tags and log files. |
| Account information | Username, account settings and authentication information. |
Use of Your Information
The information that we collect and store relating to you is primarily used to enable us to provide our services to you. In addition, we may use the information for the following purposes:
- To maintain our websites and related services (e.g. ordering and delivery of products or services), including to allow you to participate in interactive features, provide customer support, gather information so that we may improve our website and related services, and to monitor the use of our website.
- To provide you with information requested from us, relating to our products or services and to provide information on other products, offers or content, which we feel may be of interest to you.
- To meet our contractual commitments to you.
- To notify you about any changes to our website, such as improvements or service/product changes, that may affect our service.
If you are an existing customer, we may contact you with information about goods and services similar to those which were the subject of a previous sale to you.
Further, we may use your data, or permit selected third parties such as our distribution partners, to use your data, so that you can be provided with information about related goods and services which we consider may be of interest to you.
Use of Cookies & similar technologies
Cookies are small text files that a website stores on your computer, phone, or other device. We use cookies and similar technologies, including pixels, web beacons, tags, and browser storage, to operate our website, remember your preferences, understand how visitors use the site, and measure our marketing activity.
Some cookies last for a browsing session. Others remain on your device until they expire or you delete them. Cookies may be set by the AlphaThera website (first-party cookies) or by external services we use (third-party cookies).
We use cookies to gather information about your computer for our services and to provide statistical information regarding the use of our website. Cookies are linked to personal data from forms that you may fill in or from communications with us as described above.
Similarly to the above, we may gather information about your general internet use by using a cookie file. They help us to improve our website and the service that we provide to you. Cookies are important to the proper functioning of a site. To improve your experience, we use cookies to remember log-in details and provide secure log-in, collect statistics to optimize site functionality, and deliver content tailored to your interests.
How we use these technologies
- Strictly necessary – These technologies support essential website functions, such as secure sign-in and saving your cookie choices.
- Analytics – These technologies help us understand how visitors find and use our website so we can improve its content and performance.
- Marketing and advertising – These technologies help us measure the performance of our campaigns and, where enabled, show relevant ads on other websites or platforms.
We use Google Analytics, HubSpot, Google Ads tracking, and the LinkedIn Insight Tag. Depending on how these tools are configured and the privacy choices available to you, they may collect information about your device and how you interact with our website.
If you identify yourself, for example by submitting a form, HubSpot may associate your website activity with your contact record, subject to your tracking choices.
Managing your preferences
We ask for your consent before using optional cookies and similar technologies. You can accept or reject them through our cookie banner. You can change your preferences or withdraw your consent at any time by opening Cookie Settings.
You can still browse our website if you reject optional cookies and similar technologies, although some features may be unavailable.
You can also block or delete cookies through your browser settings. Blocking strictly necessary cookies may affect essential website functions.
Cookie details
Our Cookie Settings center lists the cookies we use, including their names, providers, purposes, and how long they last.
Securing and Storing Your Personal Data
Data that is provided to us is stored on secure servers. Details relating to any transactions entered into on our site will be encrypted to ensure its safety. Your information, including personal data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.
When you provide personal data and information to us, you consent to the transfer, use and processing of your information in the United States. Our Service and websites are hosted in the United States.
The transmission of information via the internet is not completely secure and therefore we cannot guarantee the security of data sent to us electronically and transmission of such data is therefore entirely at your own risk. Where we have given you (or where you have chosen) a password so that you can access certain parts of our site, you are responsible for keeping this password confidential.
How We Share Personal Information
We share personal information with service providers that help us operate our website and provide our products and services. For example, they may host our website, process payments, or help us understand how visitors use our website. When service providers process personal information on our behalf, we require them to use it only to provide the services we engage them to perform or as otherwise permitted by law.
We may also share information with analytics and advertising partners as described in Cookies and Similar Technologies, subject to applicable law and your privacy choices.
We may also disclose personal information:
-
In connection with a proposed or completed sale or transfer of all or part of our business or assets.
-
To comply with a legal obligation or respond to a lawful request from a public authority.
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To protect or defend our rights or property.
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To prevent or investigate suspected fraud, security incidents, or other wrongdoing involving our website or services.
Third Party Links
You may find links to third party websites on our website. These websites should have their own privacy policies which you should check. We do not accept any responsibility or liability for their policies whatsoever as we have no control over them.
Children’s Privacy
Our website and related services do not address anyone under the age of 16 (“Children”).
We do not knowingly collect personally identifiable information from anyone under the age of 16. If you are a parent or guardian and you are aware that your Children have provided us with personal data, please contact us. If we become aware that we have collected personal data from Children without verification of parental consent, we take steps to remove that information from our servers.
Changes to This Notice
We will occasionally update this Privacy Notice to reflect our updates and customer feedback. We encourage you to periodically review this Notice to be informed of how we are using and protecting your information.
Contacting Us
We welcome any queries, comments or requests you may have regarding this Privacy Notice. Please do not hesitate to contact us at:
AlphaThera
3675 Market St
Philadelphia, PA 19104
Last updated: 11.3.26